K-pop (abbreviation of Korean pop) is a genre of popular music originating in South Korea. K-pop is a term that is often used on the internet, and there is quite a popular fan following around the world. This ‘once local, now global’ phenomenon has an interesting background. K-pop idols are…

What do you think about the title above? Are you curious enough? Do you have questions yet? Let me tell you from the beginning of the idea where I decided to write this article. It began with a self upgrading journal advertisement on Instagram in early 2020. I was attracted…

I created a model that estimates credit card customer segmentation to help the company to define its marketing strategy. I used the K-means algorithm with the K value determined by silhouette score. I also used PCA for dimension reduction and better visualization. Data source : Credit Card Dataset for Clustering …